Website Marketing Club

How to Make Money By Blogging

Dec 15, 2009 Article Marketing

I have been using blogs as a marketing tool for about a year, and I am very happy with the results. I generally will set up a WordPress blog around a central theme. I use one niche per blog. I start out with general keyword posts, and narrow the scope to long tail keywords with smaller amounts of competition. By targeting keywords in each post, I am receiving searches from people looking for precise information, and the chances that they will actually read the post, and click on my offer are greatly increased. I like to think of each blog as a tree with many branches.

The branches are usually mini websites like Blogger, Squidoo, and others. The leaves on my branches are original articles that I create to market around each topic. Article marketing is fun, and perfect for when you are narrowing down the focus of a large blog. For me, internet marketing has become much easier with blogs.

When I started as an internet marketer, I would hand code my websites. This process was tedious, and took a long time. I was often only able to throw up a site after months of work, and updating it with fresh content on a regular basis became a chore. It was only when WordPress blogs became popular that I jumped on the bandwagon, and really embraced internet marketing. Search engines love blogs, and social bookmarking and article marketing makes backlinking easy and fast.

With blogs, you can release your creative genius and make it whatever you can imagine it to be. Some of the most popular blogs online are not those that rehash a lot of yesterday’s news, but ones that have fresh original thinkers behind them. Even your observances of life around you can gain you a following online.

The beauty of the blog is that you are not alone, and there are others who will relate to your thinking. Blog about your hobbies, your life, your lessons, and consider using your blog as a marketing tool. Recommend, be humorous, and make a blog your own.

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